The Clayton M. Christensen Reader by Clayton M. Christensen
Author:Clayton M. Christensen
Language: eng
Format: mobi
ISBN: 9781633691001
Publisher: Harvard Business Review Press
Published: 2016-01-18T14:00:00+00:00
If you want to extend your business but not fundamentally change how you compete, you should buy a company with resources that will strengthen your firm. Fold those resources into your existing business and eventually let the acquired business die. But be careful! Acquirers in this situation usually overpay.
To reinvent your business, you’ll need a new business model to complement, extend, or replace your own.
Plug your best resources into the new company, including the technology and capital it needs to grow. Pay liberally: Successful new business models make a lot of money.
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